Power Owner Program
Below you will find our training outline for the SMART Business Academy's "Power Owner" program. This program teaches owners how to masterfully grow their businesses into thriving enterprises..
This program consists of 12 PowerShop Modules designed to help owners better position their businesses to gain more market share and stability in the marketplace.
This is a 6-month program that student-owners attend for one 2-day weekend every month in Atlanta, Georgia.
Program runs for 12 months in select cities outside of Atlanta. Live Modules are 4 hours in length. Registration is easy.
This program consists of 12 PowerShop Modules designed to help owners better position their businesses to gain more market share and stability in the marketplace.
This is a 6-month program that student-owners attend for one 2-day weekend every month in Atlanta, Georgia.
Program runs for 12 months in select cities outside of Atlanta. Live Modules are 4 hours in length. Registration is easy.
PREREQUISITES
Power MOVE or below
Federal Registration (FEIN): Yes
State Registration: Yes
Business License: No
Employees: No
Commercial Space: No
Annual Revenues: No Minimum
Weekly Operating Hours: 20+ hours
Power MOVE or below
Federal Registration (FEIN): Yes
State Registration: Yes
Business License: No
Employees: No
Commercial Space: No
Annual Revenues: No Minimum
Weekly Operating Hours: 20+ hours
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Module 1:
Examining the Structure of the Business Understanding if your business started off on the right foot is important. There are structural areas of a business’ foundation that if not done the right way that is applicable to your business, could prohibit it from reaching optimal performance. Student-owners will learn what they did right, what they did wrong and how to correct those areas. Module Highlights: Foundation Analysis |
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Module 2:
How to Create a World-Class Operational Workflow Many self-employed entrepreneurs find themselves overworked and frustrated. This often happens when the business owner fills too many (or all) roles in the business while not putting their customers, suppliers, outsourced contractors, etc. on a system to how to do business with them. It creates ambiguity, confusion and inefficiencies. Building a business doesn't have to be so stressful. This module teaches entrepreneurs how to best design their operations for optimism and pleasure in running their own business. Module Highlights: Organization Output |
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Module 3:
How to Reach Profit Maximization Most business owners get consumed with the business so much that they leave a lot of money on the table. Maximizing profit doesn’t always come in the form of increasing work, expanding hours or sacrificing more hours of your day. Using dual-sales methods are just one of the ways to expand a bottom line. Student-owners will learn very strategic ways to boost their bottom line. Module Highlights: Product and Operation Examination |
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Module 4:
How to Become a More Competitive Brand Competition often keeps owners up at night. It sometimes causes owners to become desperate and make frantic decisions. This enhances stress levels and puts owners in a state of duress. This module will help owners set themselves apart from the competition that way there becomes no competition. Module Highlights: Branding, Niche |
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Module 5:
How to Build a Profitable Customer Base There are a few things customers need to see and feel when they do business with you. If you are having trouble retaining customers, getting them to refer you to their friends or getting them to buy more products/services from you than what’s only available at your business then you are doing a few things wrong. In your mind, you may think you’re doing everything perfect, especially if you operate the same in your business as you do in your personal life. That behavior makes everything seem normal. This module will help you capitalize on areas that you can exploit and become the business your customers endear. Module Highlights: Service Recovery, Service Etiquette, Sales Retention Techniques |
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Module 6:
Power Marketing II: How to Effectively Market Your Business for Consistent Sales: Growing and Leading Your Cult This is part II of the first Power Marketing module. It is the advanced class. We get into the details in this class on to construct very irresistible marketing techniques. Module Highlights: Building Campaigns, Branding, Synchronous Marketing |
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Module 7:
How to Enter New Territories: Entrance Strategy Part II This is part II of the Entrance Strategy module. It goes into advanced areas of how to correctly enter a new market with minimal risks. Module Highlights: Competitive Analysis, Market Stage, Market Solvency |
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Module 8:
How to Get Business from Corporations and Government Not all businesses a “shovel ready’ or have the capacity to work with or fulfill the needs of larger entities such as corporations and government. It isn’t just about having the legal documents and the means to deliver. There’s more to it than that. Don’t let anyone fool you. Student-owners will learn how to prepare, approach, deliver and retain doing business with corporations and government. Module Highlights: Structural Preparation, Qualifications, Offerings |
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Module 9:
The Sales Accelerator: How to Incorporate a Repeatable Sales Strategy So many owners in the market are not sales people. They are sometimes much more creative than “business”. However, without a concrete sales plan, owners find themselves struggling to convert their target audience into buying customers. There are ways to do so without getting a PhD in Sales. We share our tested formula with our student-owners in this class where sales no longer really remain an issue. Module Highlights: Sales Vacuum, Sales Mechanism |
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Module 10:
How to Grow and Survive in Business Too many people live on the cycle of "starting and stopping businesses" ever few years. They say every business has a lifespan. This is true. However, some companies go out of business well before the market forced it to. This was due to poor operational and strategic foundations. Recessions, competition, improper growth and shifting trends are some top reasons for the demise of non-strategic companies. This class will teach students how to grow, sustain and survive. Module Highlights: Expansion, |
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Module 11:
How to Run a Multi-Location Business If there is one thing we strongly believe in is having more than one location of your business. It does a lot for the culture of your workplace. However, getting to this place is a vulnerable and critical experience simply because you are unable to be in the same place at the same time. Don’t stress over that though. We have found ways to combat that issue and we share and teach those ways in this module. Module Highlights: Infrastructure |
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Module 12:
Power Accounting II - Financial Accounting for Small Businesses This is the part II of our Power Accounting module. Student-owners are taught more advanced techniques to managing their financial resources. Multiple locations, expansion, advanced payrolling are only are few of the considerations covered in this advanced module. Module Highlights: EBITDA, Financial Mining, Resource Growth |
